Michael Wu holds the exalted title of Principal Scientist of Analytics at Lithium, the SaaS provider of Social CRM services. Last week he wrote a thoughtful piece about social influence that made the point that social influence scores are inherently false measures because they can be gamed—much more so than search engine results, for example. There is a […]
Tag Archives | Klout
Online social influence is one of those phenomena that are hard to define, but we “know it when we see it.” And social influence is even much harder to track than it is to define. Businesses are becoming increasingly social in their marketing, sales and customer service using a wide range of strategies, tactics and […]
Dutch blogger Martijn Linnsen has reviewed 18,000 Klout profiles captured prior to November 1 and found approximately 2.5% were no longer active as of December 1. This could mean hundreds of thousands of Klout profiles have been deleted by users since the “delete your profile” option was finally offered by Klout on November 1. I […]
I'm Rohn Jay Miller, Director of Digital Strategy for Hanley Wood, the leader in branded content marketing.
For the past twenty years I’ve built digital products, services and content for marketing, e-commerce, and social media. I write and speak on management, digital strategy, online influence, design thinking and social networks. And I blog for Social Media Today. I can be reached at email@example.com.
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AMA & Aquent Webinar: The Fabulous Collision of Search and Social
Social networks and search engines are the two primary ways we seek and browse online for information and personal connections. Google and other search engines have seen huge amounts of traffic growing from social networks and are working frantically to take advantage of this transformation.
These two massive worlds of social networks and search are colliding, and this will change the Internet forever. Click here to watch this Webinar sponsored by the American Marketing Association and Aquent.
Video Worth Watching
Tim Malbon, founding partner at Made by Many in the UK, spoke at an IPA event about Agile and the philosophy of Made by Many. Video courtesy the IPA, originally uploaded by them on Vimeo.
Hans Rosling illuminates the challenges of world poverty with startling infographics:
Douglas Rushkoff of NYU explains why the Internet will destroy our economy--and why that's a good thing: