Michael Wu holds the exalted title of Principal Scientist of Analytics at Lithium, the SaaS provider of Social CRM services. Last week he wrote a thoughtful piece about social influence that made the point that social influence scores are inherently false measures because they can be gamed—much more so than search engine results, for example. There is a […]
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Two weeks ago I wrote a post here called “Delete Your Klout Profile Now!” So far more than 10,000 people have read it on Social Media Today and another 2,000 on this blog. It’s been shared and re-tweeted more than 2,200 times. More important, several other bloggers and journalists have come out with posts […]
A New York Times expose proved that JC Penney, a large but desperate national retailer, hired “black hat” search engine experts to game Google and move JC Penney products into the top organic search result for everything from ankle socks to zebra blankets. The New York Times investigative team proved that a major national retailer could game Google and end up in the top organic rankings, and as a result, reap millions of dollars in new business.
I'm Rohn Jay Miller, a strategic consultant and designer who works with clients to engage their customers on the Social Internet.
For the past twenty years I’ve built digital products, services and content for marketing, e-commerce, and social media. I write and speak on management, digital strategy, online influence, design thinking and social networks. And I blog for Social Media Today. I can be reached at email@example.com.
AMA & Aquent Webinar: The Fabulous Collision of Search and Social
Social networks and search engines are the two primary ways we seek and browse online for information and personal connections. Google and other search engines have seen huge amounts of traffic growing from social networks and are working frantically to take advantage of this transformation.
These two massive worlds of social networks and search are colliding, and this will change the Internet forever. Click here to watch this Webinar sponsored by the American Marketing Association and Aquent.
Video Worth Watching
Tim Malbon, founding partner at Made by Many in the UK, spoke at an IPA event about Agile and the philosophy of Made by Many. Video courtesy the IPA, originally uploaded by them on Vimeo.
Hans Rosling illuminates the challenges of world poverty with startling infographics:
Douglas Rushkoff of NYU explains why the Internet will destroy our economy--and why that's a good thing: