I’m starting an amazing voyage today. I’m joining Native Instinct of San Francisco as a partner.
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Bricolage is a French word that is used in creative processes to describe pulling together what you find at hand in a loose, collaborative process that focuses deeply on creation, observation, and iteration. Used in advertising and marketing, it’s a new way of planning. Instead of researching a creative brief and tossing it over the wall to the “creatives,” this new way begins with an insight or insights taken from close observation of the customer’s journey.
Jay Cutler has a reputation equity problem–like, he has none. Because CBS cameras caught the Chicago Bears quarterback looking bored and disinterested during last Sunday’s NFC Championship game, Cutler is now branded a “quitter” and a prima donna. How did it ever get this bad? And what can he do about it?
Google’s new social strategy called Google +1 is aimed at Facebook’s domination of social media. Or is it? An early peek at Google +1 suggests that it improves on some aspects of Facebook’s “closed garden.” But there’s an overwhelming majority of FB users who kinda like the closed garden, y’know?
I'm Rohn Jay Miller.
For the past twenty years I’ve built digital products, services and content for marketing, e-commerce, and social media. I write and speak on management, digital strategy, online influence, design thinking and social networks. And I blog for Social Media Today. I can be reached at firstname.lastname@example.org.
AMA & Aquent Webinar: The Fabulous Collision of Search and Social
Social networks and search engines are the two primary ways we seek and browse online for information and personal connections. Google and other search engines have seen huge amounts of traffic growing from social networks and are working frantically to take advantage of this transformation.
These two massive worlds of social networks and search are colliding, and this will change the Internet forever. Click here to watch this Webinar sponsored by the American Marketing Association and Aquent.
Video Worth Watching
Tim Malbon, founding partner at Made by Many in the UK, spoke at an IPA event about Agile and the philosophy of Made by Many. Video courtesy the IPA, originally uploaded by them on Vimeo.
Hans Rosling illuminates the challenges of world poverty with startling infographics:
Douglas Rushkoff of NYU explains why the Internet will destroy our economy--and why that's a good thing: