Michael Wu holds the exalted title of Principal Scientist of Analytics at Lithium, the SaaS provider of Social CRM services. Last week he wrote a thoughtful piece about social influence that made the point that social influence scores are inherently false measures because they can be gamed—much more so than search engine results, for example. There is a [...]

Dachis Group Swings For the Fences On Social Influence
Online social influence is one of those phenomena that are hard to define, but we “know it when we see it.” And social influence is even much harder to track than it is to define. Businesses are becoming increasingly social in their marketing, sales and customer service using a wide range of strategies, tactics and [...]
First Agile Marketing Conference in San Francisco
First Agile Marketing Conference in San Francisco Jim Ewell and John Case led the first Agile Marketing Conference held at the corporate headquarters of Mindjet in San Francisco, just down Telegraph Hill. More than 40 marketers assembled for the workshop which developed a large set of principles and values we hope get the Agile Marketing [...]
SXSW: Hey, Beyond Behavioral, Can We Use DNA In Social Marketing?
(Note: This post originally appeared on Social Media Today, where it was picked up by Forbes’ Haydn Shaughnesy in a column. Also in the Sunday, March 25 edition of the New York Times an article on Gilad Elbaz’s start up Factual made observations about the use of DNA information for research and analytics. Finally, I [...]
Welcome
I'm Rohn Jay Miller, a strategic consultant and designer who works with clients to engage their customers on the Social Internet.
For the past twenty years I’ve built digital products, services and content for marketing, e-commerce, and social media. I write and speak on management, digital strategy, online influence, design thinking and social networks. And I blog for Social Media Today. I can be reached at rohnjay@rohnjaymiller.com.
AMA & Aquent Webinar: The Fabulous Collision of Search and Social
Social networks and search engines are the two primary ways we seek and browse online for information and personal connections. Google and other search engines have seen huge amounts of traffic growing from social networks and are working frantically to take advantage of this transformation.
These two massive worlds of social networks and search are colliding, and this will change the Internet forever. Click here to watch this Webinar sponsored by the American Marketing Association and Aquent.
Video Worth Watching
Tim Malbon, founding partner at Made by Many in the UK, spoke at an IPA event about Agile and the philosophy of Made by Many. Video courtesy the IPA, originally uploaded by them on Vimeo.
Hans Rosling illuminates the challenges of world poverty with startling infographics:
Douglas Rushkoff of NYU explains why the Internet will destroy our economy--and why that's a good thing:
Nancy Duarte explains how great presentations are built, from Steve jobs introducing the iPhone to Martin Luter King's "I Have A Dream" speech. Brilliant analysis
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